Award winning Creative Director
based in Peckham.
Global brand storyteller.

Experienced in managing and mentoring large creative teams across strategy, design, editorial, video and social for B2C and B2B clients.

Extremely ideas generative and passionate about creative quality. 

Skilled in integrated 360 campaigns, strategic positioning, creative strategy, tactical planning and world-class execution around a clearly defined vision.

Leadership

  • Creative team management

  • Management of art directors, copywriters and designers

  • Internal stakeholder collaboration

  • Creative quality 

  • Challenging and interrogating client briefs

  • Pitch leadership

  • Workflow, resource and budget management

  • Training and mentorship

  • Thought leadership

Creative

  • Ideation

  • Team brainstorming 

  • The big idea

  • Messaging

  • 360 campaign development 

  • Presentation decks

  • Copywriting

  • Scriptwriting

  • Director’s treatments

  • Video direction 

  • Brand bibles

Strategy

  • Defining the goal

  • Research and insights

  • Trends and culture

  • Audience segmentation 

  • Campaign and project planning

  • Channel strategy

  • Creative strategy

  • Audience personas

  • Content ecosystems

  • Product positioning 

  • Brand playbooks